A New Chapter of Our Award-Winning #LAForAll campaign
Los Angeles is a city of millions, speaking hundreds of languages and representing countless communities from the mountains to the sea. But no matter our differences, we all call this city home.
As the next phase of our award-winning #LAForAll campaign, Just Say Hello continues the work of LA Civil Rights to advance belonging, inclusion, and anti-discrimination across our city. Designed by Masaki Koike, this campaign lives at the intersection of art, language, advocacy, and community. It empowers every Angeleno to make Los Angeles more resilient, more inclusive, and more united.

Join us for the citywide launch on International Day of Friendship, Wednesday, June 26, from 9 AM to 11 AM at the Los Angeles City Hall Forecourt, where we hold a press conference to unveil the citywide campaign.
It starts with one word: Hello.
A simple greeting has the power to break down invisible barriers, spark connection, and remind us that we belong to something greater than ourselves. Every "hello" helps build a city rooted in kindness, community, and shared humanity—because hate has no home in Los Angeles.
LA is For Everyone. So, Just Say Hello to your fellow Angeleno.
Break barriers. Build bridges.
Please RSVP here or scan the QR code on the flyer.