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Derek Armenta

Derek Armenta LA For All Presentation

"LA is a city that is extremely diverse. There are many towns and communities that make up different ethnicities from all over the globe. There are places like Little Tokyo, Little Armenia, East LA, and many others. I wanted to encapsulate the whole world in “LA” which is a common logo to use. It’s the basis for the Dodger hat and our city, which is recognizable anywhere you go. The drawing is all the continents drawn loosely and arranged to make the classic LA logo we all know and love." -- Derek Armenta